Product Detail Page (PDP)
A Detailed Product Page (DPP) (also called PDP) is the designated area on an e-commerce platform where product visuals, elaborate descriptions, and key particulars are showcased. Superior-quality DPP photographs have a significant influence on conversion rates.
A PDP typically includes hero visuals, image carousels, and web-enhanced visuals to present products and supporting information.
Pro Tip
Prioritize superior-quality photographs on the PDP, since high-quality DPP/PDP images significantly influence conversion rates.
Use Cases
Used when creating product visuals and content for e-commerce listings—especially hero images, image carousels, and web-enhanced visuals that appear on the product page.