Hero Image
The hero image is the foremost product photograph displayed on the Product Detail Page (PDP). It typically presents a front view set against a white or neutral backdrop and is meticulously lit and captured in high resolution to ensure optimum visibility.
This prime image serves as a cornerstone for the user experience. Imaging standards, thumbnails, and pure white backgrounds are related considerations when producing a hero image.
Pro Tip
Shoot front-facing, well-lit, high-resolution images on a white or neutral background to create a clear, consistent hero image.
Use Cases
Used as the primary image on Product Detail Pages, the hero image anchors how shoppers first see and evaluate a product.
