Product Packaging
In product photography, product packaging refers to the methods and means of transporting items to and from the studio. Brands commonly include packaging in shoots when it’s a critical aspect of presentation or needs to be kept intact.
Related concepts include product preparation, studio as a service (SaaS), and product labeling.
Pro Tip
Include packaging in the shoot when it’s a critical part of presentation or must be preserved.
Use Cases
Applies when a brand’s packaging is integral to the product’s look or when packaging must remain intact for accurate representation in images or video.
